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Tissot on Track

"I have enjoyed an outstanding relationship with Tissot and am thrilled that the company was one of the major sponsors on our No. 7 JR Motorsports Chevrolet. I love the Tissot watches -- they're sporty, sophisticated and have style. I am proud to be a Tissot ambassador."

Danica

Tissot Ambassador

anica has been a Tissot brand ambassador since 2005, but when she decided to crossover and run a partial schedule in the NASCAR Nationwide Series during 2010, it provided Tissot a unique opportunity to take the ride with her.

Tissot was the primary sponsor on Danica's #7 JR Motorsports Chevrolet in 2010 for the CampingWorld.com 300 Nationwide race held Oct. 9th at Auto Club Speedway in Fontana, CA., and was also an associate sponsor for her five remaining Nationwide events.

The arrangement with JR Motorsports for the 2012 Nationwide season included a Tissot primary sponsorship at the Kansas Speedway race on October 20th, and an associate sponsor at all of Danica's other races.

PHOTOS TAKE A LOOK

10.20.12 - Kansas Lottery 300

10.19.12 - Danica's Sendoff Party

6.04.11 - STP 300

6.02.11 - Michigan Avenue Cover Party

10.09.10 - CampingWorld.com 300

10.06.10 - "Running Wide"

he Tissot-sponsored car that Danica drove on October 9, 2010 at Auto Club Speedway was the first ever to feature a mobile bar code activation. Fans could scan in the QR Code located on the hood of the car with their mobile phones - and were taken to a unique mobile site that featured the following content:

  • Race Schedule & Lineup
  • Danica's Mindset
  • Info on JR Motorsports
  • Tissot Watch Gallery
  • Social Media Links
  • Videos & Wallpaper Downloads

DANICA'S TWEETS

Texas plate. http://t.co/zdeLEa9snl

--- 5 hours ago ---


Hotdog!!!!! Happy Halloween! http://t.co/bOvJx8icaJ

--- 15 hours ago ---


RT @danicaracing: Thanks 4 backing NBCF @GoDaddy Oct. drive 2 ‘Put the Brakes on Breast Cancer’ we raised $29K to add to the big check! htt…

--- 15 hours ago ---


RT @cc49ers: @DanicaPatrick this a great and cute #TBT picture of you. Good luck this weekend. #DanicaPack http://t.co/vfIZch7YBh

--- Yesterday ---


RT @NationwideNNS: #TBT: In 2012, @DanicaPatrick won #NASCAR #NNS Most Popular Driver. Who wins this year? http://t.co/utpwyjcRiZ http://t.…

--- Yesterday ---


I think @taylorswift13 was pretty awesome on @GMA! I like her new music!

--- Yesterday ---


RT @NASCAR: Bid now on @DaleJr and @DanicaPatrick gloves to help raise money for a great cause -> http://t.co/HWZsfhvDW6 http://t.co/ZLgRHv…

--- 2 days ago ---


Is that what I think it is next to saturday?! A typo, must be a typo. I'm not ready. http://t.co/zsxfFA16nn

--- 2 days ago ---


My lovely signature @TISSOT watch! http://t.co/l7HKUFO3PA

--- 2 days ago ---


Back at the 5th ave @tissot store in nyc! Stop by 1-2 or see me unvail the new Tissot clocks at 1130 @TheGarden! http://t.co/LYCLvxcLYA

--- 2 days ago ---


Great time at the #proamjam for @dennyhamlin yesterday. Great day of golf and giving! @stenhousejr I… http://t.co/Y3HGiXDJjT

--- 3 days ago ---


Headed to NYC to see my friends @TISSOT! I'll be at 666 5th Ave from 1-2pm tomorrow. Stop by & say hi! #Tissot5thAve

--- 3 days ago ---


Vote for @mw55 on @DancingABC, he has literally been working his butt off!

--- 4 days ago ---


Just posted a photo http://t.co/70U7e6gFnj

--- 4 days ago ---


Pretty Spanish moss! http://t.co/AhL4aipMYg

--- 4 days ago ---